We are the dynamic mother & daughter duo behind That's Cute! – baby & children’s boutique.

Born from our love of all things cute, educational and fun, back in 2008 we started out with a humble market stall but we always dreamt of a store filled with thoughtfully curated baby & children's brands from around the globe that make our customers go ‘ohhh that’s cute!’.

Our dream has blossomed into reality with the establishment of our boutique located at 7/76 Beach Road, Christies Beach, South Australia, and through our online store, connecting with customers across Australia.

At That’s Cute! we are very passionate about our beautiful store and take pride in the selection of the brands and products we feature, with a focus on high-quality, well-made items that we know our customers (and their little ones) will love.

With a life-long dedication to childhood education, Lyn (the mother in our duo), has a passion for providing the best educational toys and sensory experiences for children. And Nikki (the daughter in our duo) has an incredible eye beautiful products and a love of providing the highest quality fidget products on the market for all age groups.

Every item in our store is carefully selected by us, with a strong emphasis on building bonds, creating calming and soothing environments, encouraging learning, and nurturing the magic of childhood.

We are proud to stock exceptional brands from around Australia and around the globe including Connetix Tiles, Jellycat, Oi Oi, Tiger Tribe and many more.